An entire California town is for sale — again. This time for $6.6 million

By Phillip Molnar | San Diego Union-Tribune

Nearly all of Campo has been for sale since 2019 — without a buyer in sight.

Now, a new real estate team has taken over the task of selling almost the entire unincorporated community, which is a little more than an hour from San Diego. The sale would include 28 buildings, a mix of former Army barracks turned into apartments and single-family homes, as well as commercial properties.

The price has increased to $6.6 million, up from $5.5 million five years ago. Rents have increased across more than 20 residential units and seven commercial buildings in the time since, which the seller says increases the value.

This is an eerial view of Campo in 2024. The small community near the Mexico border is for sale, seeking $6.6 million. (Michael Noriega/HMBD Marketing)
This is an eerial view of Campo in 2024. The small community near the Mexico border is for sale, seeking $6.6 million. (Michael Noriega/HMBD Marketing) 

“The biggest change is the net operating income,” said listing agent Nick Hernandez of Top Gun CRE. “Also, this time, there is more motivation on (the seller’s side) to get it sold.”

His Mission Valley-based firm got the listing about three weeks ago and has started contacting potential buyers, creating marketing materials and producing a promo video.

Roughly 100 people live in the town, considered an example of California’s Old West. Dirt roads, sun-baked signposts and buildings that look like they could use a lot more than a coat of paint might convince a weary traveler they stepped back in time.

Most of Campo has been owned by Las Vegas investor John Ray since the early 2000s. To entice buyers this time around, Ray is willing to offer financing himself to whoever is willing to put 50 percent down.

Ray, a man of few words, said this week that there was nothing in particular that drew him to Campo.

“Why do I buy anything? I don’t know,” he said. “To make a profit, I guess.”

Ray wants to sell because he is tired of being a landlord and having to employ workers to oversee everything. In addition to Campo, he also is trying to sell the ghost town of Bankhead Springs, which is about 3.5 miles northwest of Jacumba. Ray said he is asking $2 million for the tiny hamlet, which he bought in 2000.

Ray also bought properties in El Centro, Yuma, Logan Heights and Sherman Heights over the years, all of which he’s sold.

Top Gun CRE said the Campo properties bring in $331,521 a year in net operating income, which subtracts expenses for repairs, property taxes, water, sewer and other costs. The firm estimates that after renovations, the buildings could bring that closer to $415,000.

Top Gun CRE also estimates renovations could be somewhere in the neighborhood of $1.1 million, but acknowledges it is hard to say without knowing exactly what a buyer would want to do with the properties.

A street in Campo, which is for listed for sale at $6.6 million near the Mexico border. (Michael Noriega, HMBD Marketing)
A street in Campo, which is for listed for sale at $6.6 million near the Mexico border. (Michael Noriega, HMBD Marketing) 

Most of the buildings were built in the 1940s and very little has been done to them since. This creates a lot of deferred maintenance but also means Campo is sort of frozen in time. The previous real estate group imagined a Hollywood producer would be interested in the land, which covers nearly 16 acres, as a ghost town movie set.

Bob Marks, co-owner of Campo’s East County Lumber and Ranch Supply (which rents from Ray), said this week that he would like to see a new owner put some money into fixing up the dilapidated buildings. In addition to the buildings for sale, there are several unused structures that have been boarded up for decades. He said the price was too high for a local group to purchase, despite a lot of people really loving their small town.

“It’s backcountry and a tight-knit community,” Marks said. “I like it being quiet, and it is nice.”

East County Lumber and Ranch Supply is a bit like the town square of Campo. It is more than a hardware shop, selling pet supplies, cowboy hats and knickknacks. Residents often catch up on the latest town news as country music plays over speakers. Marks said they still talk about how the shop was swarmed by TV news crews after The San Diego Union-Tribune first wrote about the potential sale in 2019.

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