Rose Alison

Rose Alison is the writer/editor of Biosilence, the first in a series of paranormal young adult novels. At any given time, she can be found reading, writing, running, or sleeping. She lives in the rainy Pacific Northwest, where she works from home and is hard at work on the next Biosilence novel.

Interesting Examples of Out-of-the-Box Marketing Ideas [Marketing Update]

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Interesting Examples of Out-of-the-Box Marketing Ideas [Marketing Update]

This week on the

Marketing Update

on HubSpot.tv, Mike and Karen discussed a couple of crazy, out-of-the-box marketing campaigns.


Domino’s Goes Real Time

The first example came from Domino’s Pizza. Back in April 2009 on the Marketing Update, we talked about how Domino’s was taken by surprise by an

unfortunate YouTube video

. We’ve also discussed the company’s reinvention through a series of innovative marketing campaigns including a

brand new pizza recipe

. Now Domino’s has gone one step further and taken its

marketing efforts real time

by allowing live Twitter comments from its customers to be displayed on a billboard in Times Square. 

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I Tested 5 of the Best; Here’s What I Found

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I Tested 5 of the Best; Here’s What I Found

I‘m going to be fully transparent here. As I write this blog post, I’m on a train to the other side of my state. If you’re a busy marketer or content creator like I am, chances are you’re always on the go for your next project (figuratively or literally).

A hand comes of a laptop screen and fist bumps another hand

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