Ralph Lauren Spring 2024 – WWD

Ralph Lauren brought a taste of RRL Ranch to the Brooklyn Navy Yard Friday night, building a luxe artist loft in a barn, complete with chandeliers, for his rustic romance.

For the designer’s return to New York Fashion Week, and latest cinematic outing, he hosted more than 55 VIP guests, including Jennifer Lopez, Gabrielle Union, Ariana DeBose, Laura Dern and Diane Keaton, for a runway show and dinner.

“I have a barn on my ranch that’s 100 years old, it’s where we had a wedding for David,” Lauren said during a preview.

On the runway, he spun the house’s preppy codes into an eclectic collection inspired by artists and bohemians. “There’s a lot of individuality,” he said. “This is what’s happening, girls mix it up.”

He went in a more decorative direction than he has in some time, with porcelain-inspired florals and faded blues, including a to-die-for jean jacket embroidered with rhinestones, patches and feathers, which added a heightened glam to the denim trend. The jacket was worn over an easy, draped gown in mixed blue florals that Lauren likened to porcelain.

Embellished denim, white embroidered prairie dresses and a fabulous white suit set the tone for the country escape.

Brand icon the Polo shirt came in gold, worn over a layered black tulle ball skirt as part of a black-and-metallic group that was all about relaxed elegance, with Lauren’s gold-buttoned officer jacket as a through line.

On the accessories front, the new RL 888 bag opened the show. Also on the runway were the viral Polo pony baseball caps that have been worn by Taylor Swift, Kendall Jenner, Jennifer Lawrence and many more stars on the streets in recent months, as documented by Page Six this week. And Lauren showed more jewelry than he has maybe ever, including snake necklaces and ropes and ropes of beads.

The colorful house madras morphed into a vibrant blurred, collaged prints on dresses. “They’re rich and layered,” Lauren said of the jewel tone pieces, including a purple fringe halter dress that should have J.Lo’s name on it.

Meanwhile, a silk foulard crisscross bandeau and harem pants look harked back to the designer’s roots in silk ties. “That’s where I started,” he said.

And how far he’s come.

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