Toyota has unveiled the 2024 Land Cruiser, and you’re probably wondering how it stacks up to the Ford Bronco and Jeep Wrangler. The simple answer is they’re targeting different buyers, although there is some overlap due to their off-road focus.
With that disclaimer out of the way, let’s look at some numbers starting with pricing. Toyota wasn’t ready to delve into specifics, but said the Land Cruiser will start in the “mid-$50,000 range” so we’re looking at around $55,000.
That’s far more expensive than the 2024 Jeep Wrangler, which starts at $35,895 in four-door guise. However, the price tag quickly climbs as the Wrangler Sahara begins at $48,420 while the four-door Wrangler X will set you back $59,490. Customers can also opt for a plug-in hybrid variant, which begins at $49,995 and will be more eco-friendly that the hybrid Land Cruiser.
More: 2024 Toyota Land Cruiser Returns To America With Hybrid Power And Huge Price Cut
Over at the Blue Oval, the 2023 Bronco begins at $38,040 in four-door guise. However, there’s a bewildering assortment of trims ranging from the $47,940 Outer Banks to the $86,580 Raptor.
In terms of size, the Land Cruiser is 193.7 inches (4,920 mm) long and has a wheelbase that spans 112.2 inches (2,850 mm). That makes the Toyota the largest of the group as the four-door Bronco is 189.4 inches (4,811 mm) long, while the four-door Wrangler comes in at 188.4 inches (4,785 mm). Despite being the biggest, the Land Cruiser has the shortest wheelbase as the Bronco has 116.1 inches (2,949 mm) between the tires, while the Wrangler comes in at 118.4 inches (3,007 mm).
Keeping the tape measure out, we might as well mention the Land Cruiser has 8.7 inches (221 mm) of ground clearance. For comparison, the four-door Bronco offers between 8.3 and 13.1 inches (211 and 333 mm). In Wrangler land, you’re looking at between 9.7 and 12.9 inches (246 and 328 mm) of clearance.
Sticking with the off-road theme, the Land Cruiser has approach, departure, and breakover angles of up to 31, 22, and 25 degrees. Those numbers aren’t great as the base four-door Bronco comes in at 35.5, 29.7, and 20.0 degrees. For the Wrangler, the four-door Sport offers angles of 41.4, 36.1, and 20.3 degrees.
Lastly, on the performance front, the US-spec Land Cruiser is available exclusively with a turbocharged 2.4-liter hybrid powertrain that produces 326 hp and 465 lb-ft of torque. It easily bests the Wrangler’s 270 hp 2.0-liter turbo four-cylinder and 285 hp 3.6-liter V6. However, it’s no match for the 6.4-liter V8 that packs 470 hp and 470 lb-ft of torque.
Things are more complicated with the Bronco as the 2.3-liter EcoBoost four-cylinder produces up to 300 hp and 325 lb-ft of torque on premium gasoline. Those numbers climb to 330 hp and 415 lb-ft with the available 2.7-liter EcoBoost V6. Customers can also get the aforementioned Raptor with a 3.0-liter EcoBoost V6 pumping out 418 hp and 440 lb-ft of torque.