If you are a brand that is looking out for ways and techniques to grow your business, then you need to leverage the correct mediums. There are various platforms that are used by brands as marketing touchpoints, and social media is surely one of the most helpful amongst them.
Speaking of social media platforms, it would not be incorrect to state that Instagram is one of the biggest social media giants due to its enormous massive base and stunning presence. Further, aggregating and embedding Instagram feeds on websites has become a strategy that comes with tremendous benefits.
This post will give you an insight into the steps included to seamlessly embed Instagram feeds on website.
Without any further ado, let’s get started!
Step By Step Process To Embed Instagram Feeds On The Website
Follow the 5 steps mentioned below to seamlessly integrate an Instagram widget into your website.
● Step 1 – Shortlist A Tool
First of all, you need to select a tool that can help the users to complete the process without any technical difficulties. There are a multitude of Instagram aggregation tools available, you need to give special attention to the features of the tool and choose the best bet.
For your convenience, we have mentioned a few tools that can be used and are highly responsive and complete the process.
● Step 2 – Log In & Aggregate The Feeds
After you are done shortlisting your preferred tool, the next step is to log in to the aggregator. Once you reach the dashboard section of the tool, you need to click on the Create feed option to begin aggregating the content.
You might be given the option to collect the content using your preferred connection type. Enter the credentials and click on Create. In a couple of minutes, you will be able to see the aggregated feeds in the widget editor.
● Step 3 – Style & Moderate The Content Of The Widget
Next up, you will be given the option to customize the Instagram widget to make it more appealing and attractive. Based on the tool chosen, you will be able to leverage the customization options like fonts, themes, templates, etc.
Additionally, you may be given the option to moderate the content by removing any unwanted or unnecessary content from the Instagram widget. Doing so, tremendously increases the impact and effectiveness of the Instagram widget.
● Step 4 – Generate The Embed Code
After you are done with moderating and customizing the content as per your likes and preferences, you will be set to begin the embedding process. You need to click the option for publishing the Instagram widget. A pop up will appear.
You will see the Get Code option. Click on the option to generate the embed code and copy it to the clipboard.
● Step 5 – Embed The Widget On The Website
Finally, log into the admin account of your preferred website building platform. Navigate to the section where you want to display the Instagram widget.
Visit the backend section of the webpage and paste the copied code in the provided section. Save the changes to complete the process. Voila! You will have successfully embedded the Instagram widget on the website.
Recommended Tools To Embed Instagram Feeds On Your Website
1. Taggbox Widget
First up on the list is the Taggbox Widget, a highly responsive and leading social media aggregation tool that allows users to collect, curate, and embed social media content on your website. The tool aggregates content from over 15+ social media platforms including Instagram.
The tool offers various additional features for the users to increase their Instagram widget’s effectiveness. The tool comes with a customization panel to style the widget how the users want. Additionally, the users can moderate the content by removing any unwanted or irrelevant content from the widget.
The other features of the Taggbox widget are insightful analytics, automatic real-time updates, a robust back support team, etc.
2. Official Instagram Embedding Option
Instagram itself enables the users to embed Instagram feeds on the website. The users simply need to select the post, generate and paste the embed code and save the changes.
However, the tool lets the users embed only one post at a time, which makes it extremely time-consuming.
Hence, it is better that you leverage the other options mentioned in the list for maximum benefits.
We have reached the end of this post and you are now aware of the easiest steps to follow to effectively embed Instagram feeds on your website.
Additionally, you are also aware of the best options to include this strategy in your business. This strategy is of extreme relevance for brands due to the benefits it offers. This strategy works great to increase the engagement of your website, build a social proof of the brand, and for generating more sales & conversions!