California shoppers lament loss of 99 Cents Only Stores, a lifeline for families on a budget

Shoppers are hurrying to their local 99 Cents Only Stores for last-minute deals before they’re gone for good.

Joining fellow discount retailer Dollar Tree, which has announced plans to close 1,000 stores nationwide over the next several years, the 99 Cents Only brand is preparing to shutter its 371 locations across California, Arizona, Nevada and Texas by June 5.

Shoppers funneled into a 99 Cents store on Arlington Avenue in Riverside on a recent afternoon, greeted by signs splayed outside the building announcing the closure and promising up to 30% discounts.

Kimberly Harrison, who lives in Riverside, exited the store with a few snacks and some cooking and décor items. She said she’s a regular shopper at another Riverside location.

“Oh, it’ll be sad,” she said of the pending closures. “It’ll be sad for the older folks; it’ll be sad for the moms who really need to shop here.”

Just behind her, another shopper rushed to her car with a box of groceries in one arm and a toddler in the other.

Local food banks say the closure of 99 Cents stores and other discount retailers will be a tough blow for those already struggling to put food on the table.

More than 400,000 Inland Empire residents are facing food insecurity, defined as the inability to reliably afford or access enough food, according to data from Feeding America. In Los Angeles County, nearly 1 million households are now food insecure, according to one USC study. Researchers say these numbers have been growing since the pandemic, due to inflation and rising poverty levels.

Those same factors impacted 99 Cents stores, company officials said.

“Unfortunately, the last several years have presented significant and lasting challenges in the retail environment, including the unprecedented impact of the COVID-19 pandemic… all of which have greatly hindered the company’s ability to operate,” Mike Simoncic, 99 Cents’ interim CEO, said in an April 4 news release announcing the store closures.

The chain has operated for over 40 years. A quick search on the store’s website showed there are five stores in Riverside, six in the Pomona Valley area and about nine in the San Bernardino Valley area.

There is hope, however, for some locations to be purchased and saved by Mark Miller, CEO of Pic ‘N’ Save Bargains.

At the 99 Cents store on Arlington, Riverside couple Robert and Juanita Fernandez said they shop the store once a week.

“I stop by here and check on the produce and pick up some of my groceries here,” said Juanita Fernandez. “So, yeah, I’m sad.”

Shopper January Patterson said she was likewise sorry to see the stores go as she recently checked out deals at the Arrow Highway location in Pomona.

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