The Rolls-Royce Cullinan is a car that doesn’t do things in half-measures. It’s a six-figure luxurious SUV that packs a V12 motor up front, more luxury trimmings than most mansions and a high-riding driving position that lets you look down your nose at poor people. Now, there’s an updated version of the super SUV that comes with a new front end, new tech and a fancy new interior that uses more than 11 miles of thread.
For the launch of the Rolls-Royce Cullinan Series II, the luxury British automaker has pulled out all the stops to make this new one stand out from the crowd. The front end of the new model has been updated to feature an illuminated grille and refreshed headlight design, which looks straight off the new all-electric Spectre.
There are also said to be a few superyacht-inspired details on the exterior, including the new front bumper, and there’s a smattering of polished stainless steel adding a dash of bling to the car’s rear end. It’s obviously a smart-looking super SUV that screams out “money.”
The interesting changes come inside the car, though, with the rollout of a new interior trim that Rolls calls Duality. The new trim is an intricate design stitched into the new Cullinan’s seats. It’s meant to be inspired by the company’s RR logo and uses an insane amount of needlework. According to a Rolls-Royce release:
This intricate embroidered textile was developed for more than a year in collaboration with a master weaver who has now joined Rolls-Royce full-time to oversee this complex process, which takes place at the Home of Rolls-Royce at Goodwood. A full Duality Twill interior can incorporate up to 2.2 million stitches, 11 miles of thread and is the product of 20 hours of construction. To ensure uniformity in the pattern, each piece is individually crafted before being cut using a specially developed laser that seals the material’s edge and mitigates individual threads becoming loose.
Eleven miles of thread across 2.2 million stitches! I’m not 100 percent sure how much stitching goes into a regular car’s interior, but that sounds like an awful lot.
To up the intrigue on its new interior even more, Rolls has rolled out a new finish it calls Placed Perforation. This sees craftspeople create intricate details across the fabric of the seats by making tiny incisions across the material. To show just what this trim can look like, the Cullinan Series II will be available with a pattern that’s been inspired by the clouds above Rolls-Royce’s home at Goodwood in the UK. The pattern comprises up to 107,000 perforations across the front and rear seats, which are each individually inspected to ensure uniformity.
As well as the beautiful trim, there’s all the other creature comforts you’d expect from a Rolls-Royce, including an 18-speaker audio system, a digital display built into the dash and integration with the company’s exclusive Whispers social media network.
What do you think of this swanky interior? Does it do enough to set the Cullinan apart from other luxury SUVs, or is it a bit too over the top for you?