George at Asda, in partnership with TV presenter and interiors enthusiast Stacey Solomon, has followed its recent Spring and Summer range announcement with a new launch dedicated solely to children’s interiors.
The 41-piece collection, designed by X Factor runner up, Loose Women host and presenter of BBC One’s BAFTA-nominated Sort Your Life Out Solomon, combines comfort and cuteness, with a choice of adorable bear, bunny or dino prints.
Solomon’s love of whimsical prints extends across the range with a pretty pastel colour palette of lilac, blush pink, sage green and neutrals, enabling parents to mix and match effortlessly to bring their children’s décor to life.
The theme continues from her wider home range, with pieces being inspired by her idyllic country home – Pickle Cottage – and experience as a mother of five children, taking inspiration from her own ‘little pickles’.
With prices starting from just £4.00, the range ensures both style and affordability for fans and Stacey’s own personal style is evident throughout.
Solomon said: “I am so excited to see my children’s collection come to life with George Home. The pastel colours, adorable prints and soft materials bring me so much joy. Plus little details, like the piping on the duvet sets, make it feel luxury – but at a much lower price. I hope you and your little ones love it.”
Katy Traill, senior design manager for the Leeds-based supermarket’s George Home range, added: “We’re so excited for our second drop of the year as part of our exclusive partnership with Stacey on George Home, which allows Stacey’s style to flow even further throughout the home. Our customers absolutely love all things Stacey and together we continue to create a beautiful and affordable collection, which children are now able to enjoy too.”